Fourth-generation master butchers & foodie masterminds, these sons of butchers are not afraid
to break tradition.
A life spent working in nature; we've gone from herds to herbs. We've developed a range of plant based meat alternatives, with all the great flavours and textures you know and love, but with all the nutritional and environmental benefits of plants.
The full range
The full range
Plant-based cheeses
Plant-based cheeses
cookin’ up some family favourites
Granny Ann's No-Beef Ragu
Eoin's Plant Tower Burger
Daire's Tasty Chicken-Less Taco
Charlie's Favourite Cheatballs
The finer details
All of our soya and pea proteins are sustainably sourced. We are dedicated to helping to create a better future for our planet.
All of our products are nutritionally balanced so that you can incorporate them into your diet easily, knowing your body is getting the stuff it needs.
You won't find any animal products in our meat alternatives. All of our products are friendly for vegetarians and vegans alike, and tasty as hell to boot!
Why it's better for people & the planet
It has a positive impact on climate change reducing our carbon footprint and the amount of greenhouse gasses produced.
It tackles our global resource shortages by using significantly less water, land and energy.
Reducing red meat intake can lead to overall improved human health.
Stockists on and offline
Fan mail & queries
The latest
Follow us on social for news & recipe inspiration
Would you believe these tacos are 100% vegan?🤯 🌿
Made with our Chilli Non Carne Ready Meal. Available in Tesco🤩 #SonsOfButchers #SOB #vegandinner #PlantPowered #tacos
Who said gyros need meat? 👀
Turns out, they just need crispy Bluff Strips. 🌱 Greek Gyros Pitas Vegan tzatziki Mix vegan Greek yoghurt with finely chopped cucumber, parsley and/or dill, grated garlic, lemon juice, salt and pepper. To assemble Stir-fry Bluff Strips in a little olive oil until crispy. Spread tzatziki into warm pita breads, then layer up with the Bluff Strips, Notzarella, finely chopped tomato, cucumber and red onion. Finish with fresh coriander. That’s it. Greek-inspired, fully plant-based and very easy to make at home. #SonsofButchers #PlantBased #VeganRecipes #Gyros #EasyDinner
We present to you the “Trick’n Fillet Roll”🥖
Classic Irish cuisine☘️ ✨ Would you believe us if we told you it’s 100% vegan?🤩 #SonsOfButchers #SOB #PlantBased #MeatFree #irishfood
This house ain’t big enough for the 2 of us veggies!😅
#SonsOtButchers #falafel #spidermanbrandnewday #spiderman #bestiehumour
Spice up your weekly plant based dinner with our Trick’n Wings and hot sauce🤤
#SonsOfButchers #SOB #vegandinner #PlantPowered #MeatFree
Soft, sweet, spicy and worth every bite 🥢
These Korean BBQ Bao Buns are loaded with our Bluff Strips, Crispy Plantcetta and fresh, crunchy toppings for the ultimate sweet-and-savoury combo. All completely plant-based. Good luck stopping at one ⭐ #SonsofButchers #BluffStrips #Plantcetta #BaoBuns #PlantBased VeganRecipes
Say no more🙂↔️🤝
Bluff Burgers for dinner it is🤤 Available in Dunnes, Tesco & Supervalu🌱 #vegan #fakeaway #relationshiphumour
Proof that plant-based can do it all 🤤🌱
Shop our range at Tesco, Dunnes Stores & SuperValu for every craving! 🛒 #plantbased #veganfood
Peak student fuel > 🤭
Find Chedda Cheats in Tesco & pick up Southern Fried Trick’n Goujons at Dunnes, SuperValu, or Tesco now! 🏃♂️
Miss me with that other stuff✋ 😤
When Trick’n Curry is available in Tesco, I don’t need anything else🌿 #veagn #drake #fakeaway #curry